Professor Seung-Bok Choi (MEC) has received a Lifetime Achievement Award at the 18th International Conference in Electrorheological Fluids (ERF) and Magnetorheological Suspensions (MRS), held in June 9-122023, Chongqing, China. He started those research fields in 1985 and still actively working on design and control sectors utilizing ERF and MRS such controllable automotive suspension system. And he delivered a plenary lecture at this conference entitled “Design of a new rotary MR damper for suspension system of purpose-built vehicles”.