SUNY Korea
History Makers
SBU
FIT
Press Release
Haeun Choi (Fashion Business Management, Class of 2020), CEO of GREENEST, a sustainable fashion brand, shared her insights on starting your own business at the “FIT Alumni Talk: My Fashion Startup Story” event held on Wednesday, October 25th. Haeun Choi joined SUNY Korea in 2018 and earned her Associate of Applied Science (AAS) degree in Fashion Business Management. She then continued her studies at FIT, New York to achieve her B.A. degree.
Right after graduating from college she embarked on launching her own brand, GREENEST. GREENEST stands as a fashion brand that promotes responsible and refined fashion while aiming to make sustainable fashion more widely accessible.
At the event, Choi openly shared her personal experience of launching her own business, highlighting the challenges she encountered, and how she could overcome them. Also, she shared her experience here at SUNY Korea-FIT and emphasized the strong reputation that FIT has. She explained that the courses taught here prepared her in various ways for the fashion industry. Additionally, she pointed out her unwavering commitment to pursuing her passion in fashion and how this dedication ultimately enabled her to start her own business.
[SBU] L'Oréal Brandstorm 2024 Competition [FIT] The Korea Distribution Association - College Student Idea Contest Stony Brook University (SBU) and Fashion Institute of Technology (FIT) students of SUNY Korea have once again proven their talents and capabilities on the international stage, securing top honors in two prestigious competitions. SBU Takes First Place in L'Oréal Brandstorm 2024 Competition Incheon Global Campus students hav
On the 8th of May 2024, SUNY Korea held the “Understanding the Digital Evolution” career talk with Ruby Kang, digital marketer from Cartier Group Korea. Kang explained the importance of “Digital Marketing Defined by Real Industry” via three components: unexpected brand experience, 360 marketing strategy, and content driven customer engagement. She described the pressures working in the industry to create unexpected and innovative marketing campaigns, noting that
“Creativity is intelligence having fun." Boyoung Lee quoted Albert A. Einstein during her presentation at the FIT Guest Speaker Event on Wednesday, April 24th. As the Chief Brand Officer and EVP of Brand & Creative Strategy at Shinsegae, Lee was able to share her experiences and insights in the industry as she spoke on the topic of “Building a Brand Identity.” Lee emphasized the vital role of creativity in crafting a brand identity. She underscore
Dr. Pyungryun Brian Yu has been appointed as Vice President for Administration and External Relations of the State University of New York, Korea (SUNY Korea), effective April 29, 2024. Before joining SUNY Korea, he held various government positions including but not limited to CEO of the Incheon Global Campus Foundation (IGCF), Vice Commissioner of the Incheon Free Economic Zone Authority (IFEZA), Secretary General of the Incheon Metropolitan City Council, Director General of In
The Alumni Mentoring Day event, held on Saturday, April 20, 2024, at SUNY Korea C103, provided current students an opportunity to gain insights from ten notable SUNY Korea graduates (SBU & FIT). These alumni are now essential members of several Korean companies, like Banzai Living, Deloitte Anjin, Hanwha Global, Hyundai Motors, LG CNS, top IT company, Samsung C&T, Samsung Electronics, Thingsflow, and Musinsa 29cm. They generously shared their career paths, valuable jo